Samsung has always been evaluated as the only Android smartphone manufacturer that is “competitive” with Apple in terms of product sales in the high-end smartphone segment. However, in the past few years, this statement seems to have become increasingly outdated as Apple is gradually leaving the rest of the global market with impressive sales of new iPhone models.
According to newly published statistics from market analysis company Omdia, iPhone 14 Pro and iPhone 14 Pro Max are the two names that dominate the global smartphone market in the first half of 2023. In particular, the model Apple’s most advanced smartphone at the moment – iPhone 14 Pro Max – has nearly three times more sales than Samsung Galaxy S23 Ultra.
Overall, this result does not surprise experts. But when looking at each model listed in Omdia’s statistics list, analysts realize that the global smartphone market is extremely boring, with only two manufacturers occupying the positions. leading in terms of sales, at the same time a name is also completely outperforming its direct competitor.
Going deeper into the numbers, according to Omdia, there were about 26.5 million iPhone 14 Pro Max units shipped in the first half of 2023, holding the position of the world’s best-selling smartphone model. In second place is the iPhone 14 Pro with 21 million units sold. Overall, the top four positions all belong to iPhone, with the third place being iPhone 14 with 16.5 million units. iPhone 11, a model that is about to turn 4 years old, continues to prove hot with 6.9 million units shipped in the first six months of this year.
Samsung is lagging behind its rival from the iOS world, but it can also boast 9.6 million Galaxy S23 Ultra units sold, making it the most popular Android phone model in the world. Currently. However, it is quite unfortunate that the Galaxy S23 Ultra is also the only high-end smartphone from Samsung on the best-selling list. The next positions all belong to its mid-range products such as Galaxy A14 5G with 9 million units and Galaxy A54 5G, with 8.8 million units sold in the first half of 2023.
Seeing how Apple has edged out convincing rivals over the past few years, analysts predict that if the Cupertino-based tech giant maintains this momentum, it could actually beat the competition. Samsung and become the world’s largest smartphone manufacturer right in the period of 2023 – 2024.